Since 1928, Eisenberg's Sandwich Shop has been serving popular food in its original interior design layout. First opened by Charles Schwadron and Rubin Culver (S&P), the restaurant was sold a year later to the Eisenberg family who run it until 1979. Recently, the S&P name revived under a seventh management. Ideally located in front of the Flatiron Building, Eisenberg's Sandwich has become a iconic eatery counter over the years. Most famous dishes including egg breakfasts, Matzo Ball soup, pastrami and corned beef. The Egg Cream was known to be one of the best in Manhattan, revealing the true soul of New York City.